Show Compare List
Previous Vehicle Next Vehicle

Kia GT RIDE smartphone app wins design award

Posted on:

Kia GT RIDE smartphone app wins design award

Prestigious Red Dot 'Best of the Best' design award for Kia racing app. Users create and race on their own tracks in a Kia pro_cee'd GT. High-resolution graphics show the track and car in fine detail. Kia's GT RIDE smartphone app - available on both Apple and Android devices - has been awarded a prestigious Red Dot 'Best of the Best' design award in the Communication Design category.

The car racing app, which is available as a free download on both Apple and Android devices, lets users design their own unique race track by moving their smartphone through the air and using its motion sensors to plot a route. Players can then race on their own GT RIDE circuits, steering a Kia pro_cee'd GT around the course and setting a time, before sharing the track with friends over Facebook and challenging them to set their own times.

Developed by LA RED and Artificial Rome in conjunction with Kia Motors Europe, the app uses high quality graphics to show off a smooth road and the pro_cee'd GT, against the backdrop of a moody sky. In 2013, the Kia pro_cee'd was also awarded a Red Dot ‘Best of the Best' distinction for Product Design, and the app's high-resolution graphics show off the GT model's athletic profile, sharp design and fine details in all their glory.

Artur Martins, Vice President Marketing at Kia Motors Europe said "As Kia's first performance cars, the cee'd GT and pro_cee'd GT needed something special to differentiate them from other models in the Kia range, and the GT RIDE app serves that purpose well.

Design is a particular strength for Kia, and while a number of our products have won plaudits for their styling and functionality, this app shows the innate creativity at all levels of the business. We're proud to have the app's beautiful design acknowledged by Red Dot's independent experts," added Mr Martins.

Since it joined the Apple App Store and Google Play Store in December 2013, the app has been downloaded and enjoyed by more than 160,000 players. To find out more about Kia's GT RIDE app, and to download it, visit www.gt-ride.com.

KIA STONIC: AN EYE-CATCHING AND CONFIDENT COMPACT CROSSOVER

KIA STONIC: AN EYE-CATCHING AND CONFIDENT COMPACT CROSS...

Posted on: 23rd Jun 2017

The all-new Kia Stonic is an eye-catching and confident compact crossover, and is set to become an important conquest model for Kia in one of Europe's newest and fastest-growing vehicle segments. The B-SUV segment currently accounts for 1.1 million new car sales in Europe each year - around seven per cent of the market - and is forecast to exp...

CEE

CEE'D OWNERS VOTE MODEL 'BEST COMPACT FAMILY ...

Posted on: 15th Jun 2017

Kia cee'd owners have voted the model as 'Best Compact Family Car' in the recent 2017 Driver Power - New Car Survey. Scoring just over 93 per cent overall cee'd was praised by owners in all categories with key areas standing out as MPG and running costs, exterior styling as well as infotainment, connectivity and electrics.

ALL-NEW NIRO WINS BEST HYBRID IN 2017 DIESEL CAR AWARDS

ALL-NEW NIRO WINS BEST HYBRID IN 2017 DIESEL CAR AWARDS...

Posted on: 18th May 2017

Kia has received yet more recognition and won a tightly contested award in this years' Diesel Car and Eco Car Awards, with the all-new Kia Niro hybrid crossover winning best hybrid vehicle and the Kia cee'd and Sportage models coming well within the top 50 cars available in the UK, concluded by the panel of judges of Diesel Car and Eco Ca