Show Compare List
Previous Vehicle Next Vehicle

ITV AND SUZUKI MAKE A DATE ON SATURDAY NIGHTS

Posted on:

ITV AND SUZUKI MAKE A DATE ON SATURDAY NIGHTS

ITV recently announced a unique two-year deal with Suzuki GB PLC titled - Suzuki and ITV's Saturday Night Takeaway Partnership - which includes numerous themed commercials featuring Ant and Dec, sponsorship of Ant and Dec's Saturday Night Takeaway, licensing rights and multiplatform activation.

The commercials feature Takeaway hosts Ant and Dec in a series of specially created ads which will launch on January 9th and will continue well after the Saturday Night Takeaway sponsorship activity.

The first two spots of the 30” ads will appear during the break of Ninja Warrior at 7.15pm and at 8.30pm during the break of Take Me Out.

The broadcaster also announced that Suzuki is to be the first brand to take advantage of ITV Commercial’s newly-formed division ITV AdVentures, ITV’s one stop shop for talent, production, distribution and promotion.  ITV AdVentures will create bespoke branded content for Suzuki, which will be produced by ITN Productions.

Simon Daglish, ITV’s Deputy Director of Commercial, said:  “This is a hugely ambitious commercial activation for ITV and Suzuki.  We have designed a comprehensive package of opportunities for Suzuki to share in the fun, family-centric experience that is ITV’s Saturday nights.”

Suzuki GB’s Director, Sales and Marketing, Dale Wyatt, said: “Ant & Dec’s Saturday Night Takeaway plays a huge part in British family life and represents all the values we strive for.  We’re very excited to be partnering with ITV to deliver a partnership of such scale and with a level of integration not seen before, the partnership will certainly further raise our brand awareness. We all had a lot of fun making the ads with Ant and Dec too and we hope you enjoy watching them.”   

The deal was negotiated between ITV and the7stars agency. ITN Productions will produce the AdVentures content and integrated creative agency The Red Brick Road will produce the sponsorship idents. 

VAUXHALL REVEALS ALL-NEW GRANDLAND X SUV

VAUXHALL REVEALS ALL-NEW GRANDLAND X SUV

Posted on: 25th Apr 2017

Vauxhall has today released the first images of the all-new Grandland X SUV, the third member of its 'X' family, which receives its public debut at the Frankfurt Motor Show this September. With a sporty design and off-road looks, the Grandland X has elevated seating for five people, generous luggage space, good all-round visibility an...

THE 5TH GENERATION, ON THE MOVE

THE 5TH GENERATION, ON THE MOVE

Posted on: 25th Apr 2017

"When you drive the new SEAT Ibiza it feels like you're at the wheel of a high end model". This is how SEAT Technical Centre engineer Thomas Schauer sums up his experience of driving this iconic model for the first time. Schauer reveals the keys to the increase in quality that can be found on the fifth generation Ibiza.

SOPHISTICATED ALL-NEW PICANTO ARRIVES IN UK

SOPHISTICATED ALL-NEW PICANTO ARRIVES IN UK

Posted on: 25th Apr 2017

The most technologically advanced, most stylish, most refined and sportiest small car that Kia has ever produced - the all-new third-generation Picanto - goes on sale in the UK priced from £9,450.

NEW HYUNDAI SANTA FE ENDURANCE: UNLEASH YOUR INNER EXPLORER WITH NEW LIMITED EDITION MODEL

NEW HYUNDAI SANTA FE ENDURANCE: UNLEASH YOUR INNER EXPL...

Posted on: 25th Apr 2017

Hyundai Motor UK announces the launch of a highly-equipped SUV perfect for those who consider every drive an expedition - the Sante Fe Endurance Edition. Sitting at the top of Hyundai's range, it celebrates a recent history-making drive by Patrick Bergel, the Great Grandson of legendary polar explorer, Sir Ernest Shackleton.