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Pierce Brosnan makes the "Perfect Getaway" in the all-new Kia Sorento

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Pierce Brosnan makes the "Perfect Getaway" in the all-new Kia Sorento

Pierce Brosnan, known worldwide for his sophisticated movie hero roles, again makes the "Perfect Getaway" in Kia Motors America's 60-second commercial for the all-new Kia Sorento, which will make its broadcast debut during the third quarter of Super Bowl XLIX.

In the commercial, part of Kia Motors America's multifaceted campaign for the all-new Sorento, Brosnan listens to a Hollywood agent pitching a starring role in an upcoming project.  As the agent describes various scenes, Brosnan confidently interjects one movie cliché after another, wrongly assuming he and the Sorento will encounter danger at every turn.

"Packed with first-class materials and amenities, the all-new Sorento delivers a premium utility experience, and Pierce Brosnan's persona is the perfect fit for our seventh Super Bowl commercial, which finds the action star and Kia's most capable SUV ever charging up a snowy mountain road for a very different type of adventure that turns out to be the ‘Perfect Getaway,'" said Michael Sprague, Executive Vice President of Sales and Marketing, Kia Motors America.

"Along with the two leading teams, at one of America's greatest sporting events, the Super Bowl commercials are the centrepiece of the day," said Brosnan. "I've enjoyed being a part of the Kia team, which traditionally has one of the most memorable commercials in the game."

Before and after the Super Bowl, Kia Motors America's "The Perfect Getaway Vehicle" campaign - created by advertising agency of record, David&Goliath - will incorporate multiple components, including TV, cinema, digital and social media.

You can view and embed the extended version of the commercial via this link: https://www.youtube.com/watch?v=rSqqCI0LNHs

SEAT ALHAMBRA TRIUMPHS IN PROFESSIONAL DRIVER MAGAZINE

SEAT ALHAMBRA TRIUMPHS IN PROFESSIONAL DRIVER MAGAZINE&...

Posted on: 30th Nov 2016

Not unaccustomed to hauling in the odd award, SEAT's range-topping Alhambra has added to its ever-growing trophy cabinet with its latest trophy as MPV of the Year at Professional Driver magazine's Car of the Year awards.

BRAND NEW HYUNDAI IONIQ AND MULTI-AWARD WINNING i10 SCOOP TRIPLE-WIN AT 2017 CARBUYER AWARDS

BRAND NEW HYUNDAI IONIQ AND MULTI-AWARD WINNING i10 SCO...

Posted on: 30th Nov 2016

Hyundai Motor has excelled in the 2017 Carbuyer awards scooping three awards for the Hyundai i10, IONIQ Hybrid and IONIQ Electric. The new IONIQ Hybrid was named Best Hybrid, the IONIQ Electric was awarded Best Road-Tax-Exempt and the multi-award winning i10 received the 'Best Car That's Cheap To Insure' title for the second consecut

THE EAGERLY-AWAITED ALL-NEW PEUGEOT 3008 SUV IS AVAILABLE TO ORDER IN DECEMBER

THE EAGERLY-AWAITED ALL-NEW PEUGEOT 3008 SUV IS AVAILAB...

Posted on: 23rd Nov 2016

The eagerly awaited all-new PEUGEOT 3008 is an important arrival in the SUV C segment market, a rapidly growing category of vehicles throughout the world, and is now available to order in December, with first vehicles arriving in Dealership showrooms across the UK timed for 28th January 2017.

VAUXHALL

VAUXHALL'S SCRAPPAGE SCHEME OFFERS UP TO £2,...

Posted on: 16th Nov 2016

Vauxhall's popular Scrappage Allowance Scheme is back, offering customers up to £2,000 (including VAT) towards a new Vauxhall when they trade-in their car for scrappage.