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Pierce Brosnan makes the "Perfect Getaway" in the all-new Kia Sorento

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Pierce Brosnan makes the "Perfect Getaway" in the all-new Kia Sorento

Pierce Brosnan, known worldwide for his sophisticated movie hero roles, again makes the "Perfect Getaway" in Kia Motors America's 60-second commercial for the all-new Kia Sorento, which will make its broadcast debut during the third quarter of Super Bowl XLIX.

In the commercial, part of Kia Motors America's multifaceted campaign for the all-new Sorento, Brosnan listens to a Hollywood agent pitching a starring role in an upcoming project.  As the agent describes various scenes, Brosnan confidently interjects one movie cliché after another, wrongly assuming he and the Sorento will encounter danger at every turn.

"Packed with first-class materials and amenities, the all-new Sorento delivers a premium utility experience, and Pierce Brosnan's persona is the perfect fit for our seventh Super Bowl commercial, which finds the action star and Kia's most capable SUV ever charging up a snowy mountain road for a very different type of adventure that turns out to be the ‘Perfect Getaway,'" said Michael Sprague, Executive Vice President of Sales and Marketing, Kia Motors America.

"Along with the two leading teams, at one of America's greatest sporting events, the Super Bowl commercials are the centrepiece of the day," said Brosnan. "I've enjoyed being a part of the Kia team, which traditionally has one of the most memorable commercials in the game."

Before and after the Super Bowl, Kia Motors America's "The Perfect Getaway Vehicle" campaign - created by advertising agency of record, David&Goliath - will incorporate multiple components, including TV, cinema, digital and social media.

You can view and embed the extended version of the commercial via this link: https://www.youtube.com/watch?v=rSqqCI0LNHs

IGNIS - RANKED HIGH IN THE URBAN WORLD

IGNIS - RANKED HIGH IN THE URBAN WORLD

Posted on: 13th Apr 2017

Suzuki is very pleased to announce that the IGNIS is a Runner-Up in the Urban Car category of the 2017 World Car of The Year. The compact crossover was voted highly by the judges at a ceremony at the New York International Motor Show on April 12th.

VAUXHALL REVEALS ALL-NEW INSIGNIA COUNTRY TOURER

VAUXHALL REVEALS ALL-NEW INSIGNIA COUNTRY TOURER

Posted on: 5th Apr 2017

The latest addition to the all-new Insignia range, Vauxhall's all-wheel drive Insignia Country Tourer will debut at the 2017 Frankfurt Motor Show (September 14th to 24th). The Country Tourer is more spacious and considerably lighter than its predecessor, thanks to an all-new architecture, and comes with a wide range of innovative technologies....

SEAT LAUNCHES SPORTY FR ON HIGH-SELLING ATECA

SEAT LAUNCHES SPORTY FR ON HIGH-SELLING ATECA

Posted on: 5th Apr 2017

Fun at the wheel, luxury and refinement, combined with a stylish and sporty character - SEAT has unveiled the Ateca FR. The latest addition to the brand's high-selling SUV range will take to the stage at the Barcelona International Motor Show, AUTOMOBILE BARCELONA, from the 11th to 21st May 2017.

SEAT WILL STRENGTHEN ITS SUV OFFENSIVE WITH A THIRD MODEL

SEAT WILL STRENGTHEN ITS SUV OFFENSIVE WITH A THIRD MOD...

Posted on: 28th Mar 2017

SEAT's model line-up keeps getting bigger. The carmaker will reinforce the product offensive that began with the Ateca with the launch of a third SUV, which will become the flagship model of SEAT. This new SUV will be positioned one segment above the successful Ateca, feature 5 and 7-seater versions, and will reach dealerships in 2018.