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Pierce Brosnan makes the "Perfect Getaway" in the all-new Kia Sorento

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Pierce Brosnan makes the "Perfect Getaway" in the all-new Kia Sorento

Pierce Brosnan, known worldwide for his sophisticated movie hero roles, again makes the "Perfect Getaway" in Kia Motors America's 60-second commercial for the all-new Kia Sorento, which will make its broadcast debut during the third quarter of Super Bowl XLIX.

In the commercial, part of Kia Motors America's multifaceted campaign for the all-new Sorento, Brosnan listens to a Hollywood agent pitching a starring role in an upcoming project.  As the agent describes various scenes, Brosnan confidently interjects one movie cliché after another, wrongly assuming he and the Sorento will encounter danger at every turn.

"Packed with first-class materials and amenities, the all-new Sorento delivers a premium utility experience, and Pierce Brosnan's persona is the perfect fit for our seventh Super Bowl commercial, which finds the action star and Kia's most capable SUV ever charging up a snowy mountain road for a very different type of adventure that turns out to be the ‘Perfect Getaway,'" said Michael Sprague, Executive Vice President of Sales and Marketing, Kia Motors America.

"Along with the two leading teams, at one of America's greatest sporting events, the Super Bowl commercials are the centrepiece of the day," said Brosnan. "I've enjoyed being a part of the Kia team, which traditionally has one of the most memorable commercials in the game."

Before and after the Super Bowl, Kia Motors America's "The Perfect Getaway Vehicle" campaign - created by advertising agency of record, David&Goliath - will incorporate multiple components, including TV, cinema, digital and social media.

You can view and embed the extended version of the commercial via this link: https://www.youtube.com/watch?v=rSqqCI0LNHs

MEMORABLE EVENING FOR THE SEAT ATECA

MEMORABLE EVENING FOR THE SEAT ATECA

Posted on: 8th Feb 2017

The SEAT Ateca received its first international accolade in Lisbon yesterday with the AUTOBEST recognition of the car as "Best Buy Car of Europe in 2017".

IGNIS - WORLD CAR OF THE YEAR 2017 FINALIST

IGNIS - WORLD CAR OF THE YEAR 2017 FINALIST

Posted on: 8th Feb 2017

Suzuki is well known as the 'Small Car Experts' and is pleased to announce that the recently launched IGNIS has made it as a finalist in the new Urban Car category of the 2017 World Car of The Year. To qualify for the initial judging process, vehicles had to be less than four metres long, suitable in design for everyday use in an urban en...

KIA SPORTAGE WINS USED CAR OF THE YEAR IN 2017 DIESEL CAR AWARDS

KIA SPORTAGE WINS USED CAR OF THE YEAR IN 2017 DIESEL C...

Posted on: 25th Jan 2017

Less than a year after the all-new, fourth generation Kia Sportage was launched and quickly won the 2016 Diesel Car Car of the Year award, the third generation version of this hugely successful SUV has won another prestigious accolade, the 2017 Diesel Car Used Car of the Year award.