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PEUGEOT'S BEST-SELLING CAR OF ALL TIME CELEBRATES ITS 20TH ANNIVERSARY

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PEUGEOT

PEUGEOT's best-selling car of all time, the PEUGEOT 206, celebrates the 20th anniversary of its launch this year. The original 206 was launched in the form of a hatchback in 1998 and had seen over 5.4 million global sales by December 2005. The car remains PEUGEOT's best-selling vehicle to date with 5.1 million sold in Europe and 8.3 million globally.

In celebration of the landmark anniversary, PEUGEOT took on the challenge of recreating one of the most iconic 206 adverts – ‘The Sculptor’. The advert was originally filmed in Jaipur, India, in 2003 and depicted a young man converting his Ambassador into a 206 after seeing the car in a newspaper advert. The man makes the modifications by repeatedly crashing his Ambassador into a wall and encouraging an elephant to sit on it to make it resemble the PEUGEOT 206. To see the original 206 advert from 2003, visit: PEUGEOT 206 'The Sculptor'

In homage to this, the French carmaker converted a Hindustan Ambassador into the PEUGEOT 208 GTi, using a team of engineers at Ajeenkya D Y Patil University, based in Pune, India. Headed up by Ashish Nar, the team spent several months constructing the vehicle. View the recreated advert here.

Mark Pickles, PEUGEOT Marketing Director, said: “It’s been 15 years since ‘The Sculptor’ advert appeared on TV screens and as PEUGEOT has recently acquired the Ambassador brand, it seemed a fitting way to mark the 206’s anniversary year. The outstanding work that the Ajeenkya D Y Patil University team has put into the vehicle modification has been incredible to watch.

“The anniversary of the PEUGEOT 206 is a great opportunity to recognise the vehicle’s success in becoming PEUGEOT’s best-selling model of all time. On sale between 1998 and 2008, the 206’s reliable build and iconic design made it a popular choice of vehicle.”

Ashish Nar, Head Designer at DYPDC School of Design of the Ajeenkya D Y Patil University, said: “It has been an exciting and very valuable opportunity working with PEUGEOT to create this concept vehicle. To see the original Hindustan Ambassador parked in the workshop and to then be a part of its transformation into a new, shiny PEUGEOT 208 GTi is extremely rewarding for all of the team, in particular the students who had the chance to be a part of this project.”

PEUGEOT PARTNER WINS MOTOR TRANSPORT FLEET VAN OF THE YEAR AWARD

PEUGEOT PARTNER WINS MOTOR TRANSPORT FLEET VAN OF THE Y...

Posted on: 3rd Aug 2018

•PEUGEOT Partner van scoops top industry accolade •Judges praise the Partner van’s great build quality and ‘reputation for reliability’ •PEUGEOT Partner van continues to grow market share in a competitive segment

NEW TECHNOLOGY AND DRIVER AIDS ADDED TO PEUGEOT 308 WITH ‘TECH EDITION’ TRIM LEVEL

NEW TECHNOLOGY AND DRIVER AIDS ADDED TO PEUGEOT 308 WIT...

Posted on: 3rd Aug 2018

•PEUGEOT 308 gets latest connected technology and driver assistance systems •Enhanced Tech Edition is priced £1,450 above Allure specification •New trim level available in hatch or SW with four efficient engine options starting from £22,400 •Specification includes Adaptive Cruise Control, Active Lane Keeping Assis...

PEUGEOT DELIVERS NEW 3008 SUVS TO JAMIE AND JUDY MURRAY

PEUGEOT DELIVERS NEW 3008 SUVS TO JAMIE AND JUDY MURRAY...

Posted on: 3rd Aug 2018

•Jamie and Judy Murray were handed keys to a pair of new 3008 SUVs after they fell in love with their originals •Handover comes during Wimbledon where British tennis ace is aiming to add another Wimbledon Doubles title to his collection •PEUGEOT has sponsored Jamie since 2015 continuing the brand’s historic tennis links

ALL-NEW PEUGEOT 5008 SUV SCOOPS THE WHAT CAR? BEST LARGE SUV AWARD

ALL-NEW PEUGEOT 5008 SUV SCOOPS THE WHAT CAR? BEST LARG...

Posted on: 9th Feb 2018

The all-new PEUGEOT 5008 SUV 1.2 PureTech 130 Allure has been named as the 'Best Large SUV' at the 2018 What Car? Awards, acknowledged as among the most prestigious by the car industry. The seven-seater SUV beat off stiff competition by impressing judges with its premium feel and competitive price.