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60yrs since SEAT's first ever car rolled off the...

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60yrs since SEAT

60 years since SEAT's first ever car rolled off the production line.

  • Today marks 60 years since the first SEAT car, a 1400, was produced
  • SEAT 1400 saloon became an instant hit, with 10,000 orders after its debut
  • 98,000 1400 models were produced over a decade
  • SEAT has gone on to produce 16,000,000 vehicles and counting

Today is a very special day for SEAT: exactly 60 years ago to the day, the company's first car rolled off the production line at its Zona Franca factory in Barcelona. That car was the SEAT 1400, an elegant and luxurious saloon designed in the spirit of the most popular American sedans of the '50s.

SEAT SELLS OUT OF LEON CUPRA R UK ALLOCATION

SEAT SELLS OUT OF LEON CUPRA R UK ALLOCATION

Posted on: 4th Jan 2018

The recently released Leon CUPRA R has proved a UK smash-hit, with all 24 destined for these shores snapped up in super quick hot hatch time. The limited production run of just 799 examples, combining a raft of technical upgrades with sophisticated styling and a premium finish, has hit on a seriously appealing 'R' formula.

SEAT REVEALS INNOVATIVE

SEAT REVEALS INNOVATIVE 'GUARDIAN ANGEL' SAF

Posted on: 22nd Nov 2017

The Leon 'Cristobal' is named after St Christopher (San Cristobal in Spanish), the patron saint of travellers. The concept car is billed as the safest car in the history of the SEAT brand, and features a host of digital technologies that are designed to make life safer for drivers and passengers.

SEAT RECEIVES THE SMARTBEST 2017 AWARD FOR THE INTEGRATION OF AMAZON ALEXA INTO ITS RANGE

SEAT RECEIVES THE SMARTBEST 2017 AWARD FOR THE INTEGRAT...

Posted on: 8th Nov 2017

After the SEAT Ateca was awarded the 'Best Buy Car of Europe 2017' by AUTOBEST, the Spanish brand has once again received recognition from the European organisation, which has announced the new SEAT Ibiza as a finalist in the same awards. AUTOBEST's prestigious 'Best Buy Car of Europe' award is all about choosing the best a...

SEAT REMAINS FASTEST-GROWING CAR BRAND IN UK IN SEPTEMBER

SEAT REMAINS FASTEST-GROWING CAR BRAND IN UK IN SEPTEMB...

Posted on: 19th Oct 2017

SEAT's unprecedented growth continued in September, as it retained its status as the fastest-growing car brand in the UK*. With sales of 8,343 cars last month, it easily eclipsed its performance for the same peak month in 2016 by a considerable 14% (1,035 units), and saw its market share rise considerably to 1.96% (up from 1.56% versus the sam...