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60yrs since SEAT's first ever car rolled off the...

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60yrs since SEAT

60 years since SEAT's first ever car rolled off the production line.

  • Today marks 60 years since the first SEAT car, a 1400, was produced
  • SEAT 1400 saloon became an instant hit, with 10,000 orders after its debut
  • 98,000 1400 models were produced over a decade
  • SEAT has gone on to produce 16,000,000 vehicles and counting

Today is a very special day for SEAT: exactly 60 years ago to the day, the company's first car rolled off the production line at its Zona Franca factory in Barcelona. That car was the SEAT 1400, an elegant and luxurious saloon designed in the spirit of the most popular American sedans of the '50s.

SEAT IBIZA RECOGNITION AT CAR OF THE YEAR 2018 AWARDS FOLLOWS WAVE OF CATEGORY WINS

SEAT IBIZA RECOGNITION AT CAR OF THE YEAR 2018 AWARDS F...

Posted on: 21st Mar 2018

The SEAT Ibiza has continued to gain plaudits in 2018 after being named one of the top two cars in the prestigious Car of the Year 2018 awards. Announced in Geneva, a panel of 60 members representing 23 European countries awarded the Ibiza a coveted silver medal, with the supermini's combination of distinctive styling and outstanding drivin...

SEAT BECOMES THE WORLD

SEAT BECOMES THE WORLD'S FIRST BRAND TO INTEGRATE ...

Posted on: 5th Mar 2018

SEAT will be the first carmaker in the world to integrate Shazam, the popular music discovery app that has more than 300 million users. This was announced today by company President Luca de Meo at a press conference on the first day of the Mobile World Congress. The integration will become operative starting next April in the brand's cars via ...

SEAT SELLS OUT OF LEON CUPRA R UK ALLOCATION

SEAT SELLS OUT OF LEON CUPRA R UK ALLOCATION

Posted on: 4th Jan 2018

The recently released Leon CUPRA R has proved a UK smash-hit, with all 24 destined for these shores snapped up in super quick hot hatch time. The limited production run of just 799 examples, combining a raft of technical upgrades with sophisticated styling and a premium finish, has hit on a seriously appealing 'R' formula.

SEAT REVEALS INNOVATIVE

SEAT REVEALS INNOVATIVE 'GUARDIAN ANGEL' SAF

Posted on: 22nd Nov 2017

The Leon 'Cristobal' is named after St Christopher (San Cristobal in Spanish), the patron saint of travellers. The concept car is billed as the safest car in the history of the SEAT brand, and features a host of digital technologies that are designed to make life safer for drivers and passengers.