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SEAT ATECA COMPLETES A STUNNING FIRST YEAR OF AWARDS WITH CAR DEALER POWER CAR OF THE YEAR TITLE

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SEAT ATECA COMPLETES A STUNNING FIRST YEAR OF AWARDS WITH CAR DEALER POWER CAR OF THE YEAR TITLE

One year on from claiming its first major UK award, the SEAT Ateca's winning ways show no sign of slowing, after it drove away with the accolade of Car Dealer magazine's Car of the Year. Appropriately, the award was announced tonight at a stylish ceremony in the striking surroundings of the Spinnaker Tower in Portsmouth.

Success in the Car Dealer Power Awards adds another dimension to the Ateca’s all-round appeal, as it is based entirely on the opinions of the people working in Britain’s car dealerships, across all brand franchises. Making the award to the Ateca, James Baggott, Car Dealer’s Editor, pointed out that SEAT’s first SUV clinched the title thanks to a healthy haul of votes from dealers representing rival manufacturers.

He said: “A stylish new SUV, the Ateca has been billed as a combination of distinctive design, driving fun, urban versatility and compelling utility. And it has done wonders to raise awareness of SEAT, which brought it to market. In double-quick time the Ateca has established itself as a firm favourite among the motoring media, UK car buyers and, of course, dealers who represent the brand.”

Accepting the award, Richard Harrison, SEAT UK Director, said: “We knew the Ateca had great potential to succeed and the impact which it has had in the UK has surpassed even our own ambitious aspirations. The Car Dealer Power award is particularly valued as it demonstrates respect and appreciation from within the auto retail industry – across all brands, not just from those who work in our own SEAT dealerships.

“It has been an incredible first year for our first SUV, generating a terrific momentum behind our brand that we aim to sustain with this month’s launch of the All-new Ibiza and the introduction of the Arona, our new compact crossover – revealed only last week in Barcelona and set to arrive in showrooms later this year.”

ALL-NEW IBIZA LEADS SUCCESS FOR SEAT AT AUTO EXPRESS NEW CAR AWARDS

ALL-NEW IBIZA LEADS SUCCESS FOR SEAT AT AUTO EXPRESS NE...

Posted on: 29th Jun 2017

The All-new SEAT Ibiza has landed its first major UK award, weeks before it even arrives on our shores, after being named Best Supermini at the 2017 Auto Express New Car Awards, announced at a ceremony this evening. It's a tremendous accomplishment for the super-stylish new model, asserting its market-leading potential and huge customer ap...

SEAT ANNOUNCES UK PRICING AND SPECIFICATION FOR NEW ATECA FR

SEAT ANNOUNCES UK PRICING AND SPECIFICATION FOR NEW ATE...

Posted on: 18th May 2017

Unveiled this week at the Automobile Barcelona show, SEAT UK is now whetting British customers' appetites with details of specifications and pricing for the sporty FR addition to its Ateca SUV range. SEAT's first SUV has already proved a huge hit, both with UK media and in the marketplace, its sales performance since launch last Septem...

SEAT SET TO UNVEIL ATECA FR AND 600 CONCEPT CAR AT AUTOMOBILE BARCELONA 2017

SEAT SET TO UNVEIL ATECA FR AND 600 CONCEPT CAR AT AUTO...

Posted on: 10th May 2017

Barcelona-based SEAT is preparing to showcase two new cars at its home city international motor show, which runs from 11th to 21st May 2017. The automobile world, connectivity, digitalisation, technology and smart mobility will go hand in hand at Automobile Barcelona, combining two shows into one. Firstly, Connected Hub, an event dedicated to in...

THE 5TH GENERATION, ON THE MOVE

THE 5TH GENERATION, ON THE MOVE

Posted on: 25th Apr 2017

"When you drive the new SEAT Ibiza it feels like you're at the wheel of a high end model". This is how SEAT Technical Centre engineer Thomas Schauer sums up his experience of driving this iconic model for the first time. Schauer reveals the keys to the increase in quality that can be found on the fifth generation Ibiza.