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SEAT unveils its future with the 20V20

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SEAT unveils its future with the 20V20

SEAT has its eyes firmly set on the year 2020. The Spanish carmaker revealed its strategic vision for the future in Geneva today with the 20V20 showcar (meaning Vision 2020), an SUV that sets the stage for the brand's future and puts forward the new design language. "The 20V20 shows our ambition", said SEAT President Jürgen Stackmann today during the company's presentation at the Geneva Motor Show. "It is our guiding star and the lighthouse for our development for the coming five-year period".

Stackmann emphasised that "SEAT will be applying the winning Leon  product formula to the entire range. We've taken all product decisions  to consolidate the successful path started with LEON and we have  finalised our product plan for the coming years. SEAT will shift focus  from the small car to the compact car category. The centre of gravity  shifts upwards entering big, fast growing and more profitable segments". In addition, Stackmann reaffirmed the brand's commitment to enhancing  connectivity, which is backed by the agreement announced yesterday with  SAMSUNG.

The President of SEAT also announced that the brand continues having a positive momentum in the first two months of the year compared to the  same period in 2014: "To date, our global sales have grown 7.5%".  Stackmann underscored that in 2014 SEAT sales improved by more than 10%  for the second consecutive year and placed emphasis on the big EU  markets, including Germany, Spain, the United Kingdom and Italy, where  the brand displayed double-digit growth.

The success of the Leon family explains the brand's surge in sales.  "For the first time in our history we have sold more Leon than Ibiza.  The Leon family is now complete", summarised Stackmann, who announced  the world premiere of SEAT's first compact SUV at next year's Geneva  Motor Show.

20V20, SEAT's strategic vision

The SEAT 20V20 combines the dynamic silhouette of a four-door sports  coupé with the refinement of an SUV and the versatility and utility of a mid-size estate car. At a length of 4,659 metres and with its 20-inch  wheels and the determined expression conveyed by its adaptive full-LED  headlamps, this sports utility has a robust stance that is in no way  aggressive, while the interior offers a generous amount of space and  premium ambience for five. In addition, a comprenhensive package of  driver assistance systems raises the levels of comfort and safety even  further. The array of drive options is multi-faceted, ranging from the  high-performance TSI and TDI motors to plug-in hybrids. The power is  delivered to the wheels via the DSG transmission and electronically  controlled all-wheel drive.

New Toledo FR Line, sportier and more versatile

The SEAT Toledo FR Line is another attraction presented by the  Spanish brand at the Geneva Motor Show. The Toledo is now even sportier  with its exclusive FR Line version, which offers an exclusive  combination of sporty design and versatility at an exceptional price.  Equipped with TSI and TDI engines with displacements ranging from 1.2 to 1.6 litres and full LED headlights that are unique in this segment, the new SEAT Toledo FR Line underscores its dynamic character with  additional sills and a newly designed, powerful front end featuring more distinctive air intakes. With its 17-inch wheels painted in titanium  grey, the Toledo FR Line has an even more masculine stance. A tinted  rear windscreen and rear-side windows add emphasis to its taut lines.  Its distinctive appearance is rounded off by exterior mirror casings  painted in titanium grey, LED rear lights, fog lamps and FR logos front  and back.

The Leon ST CUPRA completes the sportiest line-up

SEAT is also showcasing the new Leon ST CUPRA to the public in  Geneva, which joins the three and five-door versions. The family sized  estate version of SEAT's sportiest model is a unique combination of top  performance, style and utility. The Leon ST CUPRA 280 accelerates from 0 to100 km/h in just 6.0 seconds and features a maximum load space of  1,470 litres. The new Leon ST CUPRA is a consistent winner in terms of  design, road manners and excellent value-for-money, and is the perfect  sports car for all aspects of life, from work and family, to sports and  hobbies.

In the following link: you can find the SEAT press kit of Geneva Motor Show

SEAT is the only company in its sector with the full-range capacity  to design, develop, manufacture and market cars in Spain. A member of  the Volkswagen Group, the multinational has its headquarters in  Martorell (Barcelona), exporting more than 80% of its vehicles, and is  present in 75 countries. In 2014 SEAT achieve worldwide sales of 390,500 units.

SEAT Group employs 14,000 professionals at its three production  centres - Barcelona, El Prat de Llobregat and Martorell, where it  manufactures the highly successful Ibiza and Leon, amongst other models. Additionally, the company produces the Alhambra in Palmela (Portugal),  the Mii in Bratislava (Slovakia) and the Toledo in Mladá Boleslav (Czech Republic). 

The Spanish multinational also has a Technical Center, a ‘knowledge  hub', bringing together 900 engineers whose goal is to be the driving  force behind innovation for the number one industrial investor in  R&D in Spain. In line with its declared commitment to environmental  protection, SEAT undertakes and bases its core activity on  sustainability, namely reduction of CO2 emissions, energy efficiency, as well as recycling and re-use of resources.

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